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PPRA Blog

  • Thursday, February 15, 2018 10:36 AM | Denise Downing (Administrator)

    A smart law firm marketing strategy is imperative for reaching new clients and building trust and awareness for your attorneys and practice areas. Amy Williams of Furia Rubel Communications poses the questions to ask yourself when creating an effective content marketing strategy. Read the full post at pprablog.com.

  • Monday, February 12, 2018 11:30 AM | Denise Downing (Administrator)

    Tease: Hope Koseff Corse is Director of External Relations at the Science History Institute. She has been a PPRA member for 15 years and is currently Vice President for External Affairs. Read the full post at pprablog.com

  • Wednesday, February 07, 2018 4:20 PM | Denise Downing (Administrator)

    For young professionals and C-level executives alike, the power lunch is a staple of getting things done. Sofia Pignitor of Cashman & Associates shares a few tricks of the trade when it comes to the power lunch. Read the full post at pprablog.com

  • Wednesday, January 31, 2018 11:14 AM | Denise Downing (Administrator)

    As citizens of Western culture we are encouraged to be individuals, which can sometimes make it difficult to understand someone else’s point of view. In this week’s PPRA member blog post, Jessica Sharp of Maven Communications notes the importance of appreciating the perspective of your target audience and how it’s essential for success. Read the full post at pprablog.com

  • Monday, January 29, 2018 11:04 AM | Denise Downing (Administrator)

    Tease: Renee Cree is Public Relations Manager at Philadelphia College of Ostoeopathic Medicine. She has been a PPRA member on and off for 10 years. Read the full post at pprablog.com

  • Wednesday, January 24, 2018 10:12 AM | Denise Downing (Administrator)

    Even people who are financially secure can fall into money traps that put their future at risk. John Shimp of RidgePoint Financial Partners provides common mistakes along with tips to avoid them. Read the full post at pprablog.com

  • Wednesday, January 17, 2018 9:32 AM | Denise Downing (Administrator)

    Business leaders and organization directors are typically adept at handling pressure, but many of them break into a cold sweat when asked to conduct a media interview. In this week’s PPRA member blog post, Kirk Dorn and Kurt Knaus discuss how their firm, Ceisler Media, provides its clients with media training to learn to talk to the media in a more effective, less intimidating way. Read the full post at pprablog.com

  • Tuesday, January 16, 2018 12:12 PM | Denise Downing (Administrator)

    The best publicity pros craft customized messages and build rapport with writers and editors. They stay aware of the relevant landscape, and figure out ways their clients’ messages fit in — in ways useful to both the news outlet and their audience. In a recent article for Billy Penn, Danya Henninger discusses ways to promote your clients while still maintaining integrity.  Read the full post at pprablog.com

  • Friday, January 12, 2018 9:45 AM | Denise Downing (Administrator)

    Dan McCunney is Public Affairs Manager at Citizens Bank. McCunney has been a PPRA member for two years and serves on PPRA's Communications Committee. Read the full post at pprablog.com

  • Wednesday, December 20, 2017 10:59 AM | Denise Downing (Administrator)

    Hurricanes, earthquakes, and wildfires can happen when we least expect them, and that is why it is critically important that you plan in advance of such emergencies. Read the full post at pprablog.com

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