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Strategic Alliances: Public Relations and Sponsorships

  • Tuesday, April 16, 2019
  • 8:30 AM
  • Science History Institute, Franklin Room, 315 Chestnut St, Philadelphia, PA 19106


(depends on selected options)

Base fee:

Registration is closed

With the evolving world of earned media and new content platforms, PR professionals have more and more creative opportunities to reach mass and targeted markets. Sponsorships — whether financial or in-kind — can help achieve successful brand exposure via many channels. Join us for a lively and informative panel discussion with top business and media sponsors to learn how they execute marketing alliances. Learn what they do, how they do it, and how they measure reach and impact. Whether you’re an agency with non-profit or business clients, a non-profit communications pro, or a client representative looking for new ideas, this panel is for you. 

Moderated by Matt Cabrey, Executive Director, Select Greater Philadelphia.

Confirmed Panelists:

  • Kathy Albanese, Corporate Relations Executive, IBX
  • Grace Manning, Manager of Social Impact, Saxbys
  • Paula McDermott, Vice President, Marketing and Sales, ABC Television
  • Hugh D. McStravick, Vice President, Client & Community Relations Director, PNC Financial Services Group
  • Dina Silver Pokedoff, APR, Director, Branding and Communication, Saint-Gobain North America
  • Dawn Angelique Roberts, Chief Running Officer, Elite Access Running

PPRA will be collecting school supplies for ArtWell as part of PPRA’s Philly PRoactive partnership at this event. This year, PPRA has partnered with ArtWell to create kits of school supplies to help students continue their creative expression outside the classroom, aligning with ArtWell’s mission to support young people and their communities through multidisciplinary arts expression. Items for donation include unlined notebooks, colored pencils, crayons, markets, scissors, glue sticks and magazines for collages. Items will be collected at registration.

Cancellations will be accepted in writing by April 12, 2019. 
No Refunds after April 12, 2019. No-shows will be billed.

Philadelphia Public Relations Association, Inc.

7300 City Avenue, #360, Philadelphia, PA 19151

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