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Strategic Alliances: Public Relations and Sponsorships

  • 16 Apr 2019
  • 8:30 AM
  • Science History Institute, 315 Chestnut St, Philadelphia, PA 19106


(depends on selected options)

Base fee:


With the evolving world of earned media and new content platforms, PR professionals have more and more creative opportunities to reach mass and targeted markets. Sponsorships — whether financial or in-kind — can help achieve successful brand exposure via many channels. Join us for a lively and informative panel discussion with top business and media sponsors to learn how they execute marketing alliances. Learn what they do, how they do it, and how they measure reach and impact. Whether you’re an agency with non-profit or business clients, a non-profit communications pro, or a client representative looking for new ideas, this panel is for you. 

Moderated by Matt Cabrey, Executive Director, Select Greater Philadelphia.

Confirmed Panelists:

  • Kathy Albanese, Corporate Relations Executive, IBX
  • Grace Manning, Manager of Social Impact, Saxby’s
  • Paula McDermott, Vice President, Marketing and Sales, ABC Television
  • Hugh D. McStravick, Vice President, Client & Community Relations Director, PNC Financial Services Group
  • Dina Silver Pokedoff, APR, Director, Branding and Communication, Saint-Gobain North America
  • Dawn Angelique Roberts, Chief Running Officer, Elite Access Running

Cancellations will be accepted in writing by April 12, 2019. 
No Refunds after April 12, 2019. No-shows will be billed.

Philadelphia Public Relations Association, Inc.

P.O. Box 579 Moorestown, NJ 08057

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